| The Role of SMO in Online Marketing |
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| Social Media Optimization is an integral part of the holistic online marketing. It integrates your products and services into internet marketing. It gives confidence to online marketing communication and branding goals via utilization of different social media portals such as Facebook, Twitter, Linkedln, Digg, Stimbleupon, Propeller, Orkut, My Space, Furl and Youtube etc. Social Media Optimization increases your business traffic and customer loyalty. It is a high end contributor and resource in your online advertising. It helps you to create or improve your company image and recognition. In fact, Social Media Marketing makes potential relationship among a large number of the viewers who can communicate with you throughout the day easily. It encourages the audience to participate by the way of sending messages, adding comments or recommendations. You have several potential strategies to spread your products and services through publicity among to thousands of visitors over the web easily. |
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Axis SMO Package |
| SMO Services |
Silver |
Gold |
Platinum |
| Facebook |
| Fan Page |
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 |
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| Likes |
60 |
100 |
150 |
| Status Post |
240 |
300 |
450 |
| Picture Gallery Update |
Fortnightly |
Weekly |
Regularly |
| Friends |
90 |
120 |
150 |
| Group Set Up |
- |
 |
 |
| Twitter Feed Integration |
- |
 |
 |
| Comments |
- |
5 |
8 |
| Note or Event (If client Want) |
60 |
90 |
120 |
| Facebook Generated Report |
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 |
 |
| Twitter |
| Custom Background |
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 |
 |
| Followers |
60 |
100 |
150 |
| Tweets |
240 |
300 |
450 |
| LinkedIn |
| Profile Setup |
 |
 |
 |
| Group Creation |
 |
 |
 |
| Recommendations |
 |
10 |
15 |
| Connections |
90 |
120 |
150 |
| Status Post |
240 |
300 |
450 |
| Social Bookmarking |
| Social Bookmarking |
50 |
100 |
152 |
| Profile Set Up (Required from Client) |
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 |
 |
| Followers (Digg and Stumble Upon) |
 |
 |
50 |
| Blogs- Blogger and Wordpress |
| Blog Creation |
 |
 |
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| Optimization- Navigation/Subscribe option/Plugin |
 |
 |
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| Blog Submissions |
 |
20 |
30 |
| Blog Commenting |
 |
15 |
25 |
| Article |
| Article Creation |
3 |
3 |
10 |
| Article Submission (For Each Article) |
70 |
100 |
150 |
| Press Release |
| Press Release Creation |
 |
1 |
1 |
| Press Release Distribution |
 |
25 |
50 |
| Forum Posting |
| Forum Posting (relevant forum submission with 2 links) |
10 |
30 |
50 |
| Content Sharing Sites |
| Squidoo lens creation |
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 |
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| Hubpages |
 |
 |
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| Scribd |
 |
 |
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| Redgage |
 |
 |
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| Ning |
 |
 |
 |
| Other relevant Content sharing sites |
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 |
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| Video Marketing |
| No. of Videos to be promoted (Videos provided by client) |
1 |
1 |
2 |
| Video Optimization |
 |
 |
 |
| Youtube |
 |
 |
 |
| Metacafe |
 |
 |
 |
| AOL |
 |
 |
 |
| Other video sharing sites (for each video) |
 |
10 |
15 |
| SMO Activities Reports |
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Monthly |
Monthly |
Monthly |
| Costing Monthly |
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325 $ |
430 $ |
590 $ |
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| Special benefits of Social Media: |
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Generate Publicity |
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Build Brand Awareness. |
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Dynamic traffic generation. |
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Regional, national & International focus |
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Blogging Platform. |
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Client reliability. |
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Lead potential Traffic Generation. |
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Social Media Optimization Services Include: |
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Profile design, development and Promotion |
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Forum creation and Postin |
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Blog creation and posting. |
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Article Writing and Submissions |
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Online Press Release Writing and Posting |
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Social bookmarking |
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Video Optimization and Submission. |
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